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May 7, 2018by Team Zilliant

B2B conference showcases how industry leaders use AI to achieve sustained success.


Austin, TX – May 7, 2018 – Zilliant, a company that helps B2B enterprises turn data into actionable intelligence to accelerate profitable growth, will hold its annual conference, MindShare, in Austin, May 8-10.


MindShare 2018 will demonstrate how Zilliant uses AI to deliver actionable, real-time sales and pricing intelligence to traditional and digital channels so B2B companies can maximize the immediate value of every transaction — and the lifetime value of every customer.


The conference will showcase how B2B leaders create and sustain competitive advantage by harnessing the power of data with AI to deliver actionable intelligence that aligns their entire organization and drives profitable growth.


“At MindShare we will unveil an IQ Engine that empowers industrial companies to compete with the online giants,” said Zilliant SVP of Product and Science Pete Eppele. “Companies need to deliver more than a functioning eCommerce platform — hyper-relevant product and pricing recommendations are critical. We’re thrilled to show customers how we can help them deliver the ultimate omnichannel B2B customer experience.”


It’s clear that B2B commerce is changing; buyers want a consumer-like experience that is frictionless and trustworthy. In addition to revealing new digital channel capabilities, the conference will demonstrate how industry leaders address key issues, such as:

  • How to keep prices aligned to market conditions for every customer, product and channel
  • How to deliver customized, real-time pricing guidance through eCommerce
  • How to grow wallet share and develop customers to their full potential
  • How to reduce customer churn, win back customers and acquire new ones
  • How to drive action in the field that is aligned with strategy


“We are focused on delivering an outstanding experience for all conference attendees,” said Zilliant CMO Maria Carballosa. “In addition to rich customer presentations and fantastic networking opportunities, we’re excited to bring Sports Illustrated Senior Writer Ben Reiter to the stage. In his presentation, ‘Miles Beyond Moneyball: How Analytics and Strategy Changed the Houston Astros’ Fate,’ Ben will share the strong parallels that the 2017 Houston Astros’ World Series Championship has to utilizing data to achieve success in B2B.”


About Zilliant

Zilliant’s solutions help B2B companies solve a wide range of pricing and sales challenges, allowing them to gain more strategic control of their business performance using an innovative blend of data science and software solutions. Our innovative cloud native platform and applications, paired with an outcome-focused dedication to customer success, gives company leaders the confidence and know-how to remain competitive now and in the future. Learn more about how Zilliant helps companies reimagine pricing and sales at