Discover the right Zilliant solutions for your business.

Our Platform and SaaS applications are specifically tailored to meet the pricing, sales and commercial needs of B2B manufacturing, distribution, and services companies.

See how we deliver the highest ROI across a diverse range of B2B industries.

We take the time to understand each customer’s unique needs, problems, pain points, and desired outcomes while applying more than 20 years of pricing and sales expertise specific to B2B industries.

Set smarter pricing and sales strategies.

Learn more about how Zilliant is helping companies power intelligent commerce and deliver profitable growth. Explore this collection of trends, case studies, in-depth analyses, strategies and tactics to address your most important pricing and sales challenges.

Why Zilliant
Learn why leading B2B companies choose Zilliant.

Zilliant helps our customers power intelligent commerce by connecting commercial strategies with effective execution through cloud-native pricing and sales software.

Customer Success
Explore what our dedicated team of B2B pricing and sales experts can do in your business.

Enabling customer success is our top priority. Learn how we deliver measurable benefit and drive long-term success.

Feb 7, 2018by Team Zilliant

Updated global report breaks out manufacturing, distribution segments.


Austin, TX – February 7, 2018 – Zilliant, a leading AI-driven SaaS platform for maximizing the lifetime value of B2B customer relationships, today announced an update and expansion of its Global AI B2B Benchmark Report. The company has published separate distribution and manufacturing industry benchmark reports for greater industry relevancy.


The sample data analyzed includes: 4.4 million products, 4.1 million customers, 13 currencies and $120 billion in transactions. Traditional business intelligence and analytics simply cannot compute at this scale. Created by analyzing over 1 billion B2B transactions, the report reveals consistent areas of uncaptured revenue and substantial opportunity available:


  • The global B2B industry, overall, consistently fails to capture between 9 and 42 percent of available profit and revenue in four categories.
  • B2B manufacturers consistently fail to capture between 10 and 50 percent of available profit and revenue; for a $1 billion company this represents $100 to $500 million uncaptured annually.
  • B2B distributors consistently fail to capture between 9 and 38 percent of available profit and revenue; for a $1 billion company this represents $90 to $380 million uncaptured annually.


“In November, we received an overwhelmingly positive response to the original report and quickly began work on phase two. Now, company leaders can understand which of the four categories is most prevalent in their industry,” said Zilliant CEO Greg Peters. “For example, manufacturers are disproportionately affected by cross-sell, meaning the data shows their customers would purchase more if given relevant product recommendations when buying – in person, on the phone, or online.”


The report, an anonymized and aggregated data analysis using Zilliant’s proprietary AI-driven techniques, reveals four problem areas: Cross-sell, customer churn, pricing inconsistencies and misaligned market pricing. Companies usually exhibit a unique mix of all four categories.


Access all three versions of the Global AI B2B Benchmark Report, February 2018 Update, Distribution Edition and Manufacturing Edition, here.


About Zilliant

Zilliant’s solutions help B2B companies solve a wide range of pricing and sales challenges, allowing them to gain more strategic control of their business performance using an innovative blend of data science and software solutions. Our innovative cloud native platform and applications, paired with an outcome-focused dedication to customer success, gives company leaders the confidence and know-how to remain competitive now and in the future. Learn more about how Zilliant helps companies reimagine pricing and sales at