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The report cites high customer satisfaction, high level of value delivered and customer delight with implementation as Zilliant’s core strengths leading to this placement.
Austin, TX – January 8, 2019 – Zilliant, a company that helps B2B enterprises turn data into actionable intelligence to accelerate profitable growth, has been named a Leader by IDC in the IDC MarketScape: Worldwide B2B-Focused Price Optimization Applications 2018 Vendor Assessment.
The report provides an assessment of the price optimization software market, identifies how solution providers compare with each other, and presents recommendations for B2B buyers to consider when adopting a price optimization solution.
“Price optimization applications are entering a period of rapid evolution due to the adoption of machine learning and the ability to leverage external data to define tighter customer/product segments, price better and offer valuable prescriptive insights,” said IDC Analyst of Digital Business Models and Monetization, Mark Thomason.
The report stated the following as the strengths of the Zilliant price optimization and management solution:
“Zilliant’s recognition as a leader in the IDC MarketScape reflects nearly two decades of continued focus on innovation and customer success,” said Greg Peters, Zilliant CEO. “We will continue to respond to market needs and utilize the latest AI-driven technologies to deliver the highest value and the broadest set of pricing optimization and management solutions for our customers.”
The IDC MarketScape report excerpt on B2B price optimization can be accessed by visiting: www.zilliant.com/IDC
Zilliant’s solutions help B2B companies solve a wide range of pricing and sales challenges, allowing them to gain more strategic control of their business performance using an innovative blend of data science and software solutions. Our innovative cloud native platform and applications, paired with an outcome-focused dedication to customer success, gives company leaders the confidence and know-how to remain competitive now and in the future. Learn more about how Zilliant helps companies reimagine pricing and sales at www.zilliant.com.
About IDC MarketScape
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.
1IDC MarketScape: Worldwide B2B-Focused Price Optimization Applications 2018 Vendor Assessment (IDC #US44517118, December 2018)