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Apr 12, 2018by Team Zilliant


Austin, TX – April 12, 2018 – Zilliant, a company helping B2B enterprises turn data into actionable intelligence to accelerate profitable growth, today announced that the company has been listed in the “Market Guide for B2B Price Optimization and Management Software,” published by Gartner on March 15, 2018.


According to the report, “Gartner estimates that about 750 companies had deployed PO&M software at the end of 2017. This is an increase of 37 percent from 2016.” In terms of market direction, the report states that, “Gartner expects this market to continue to grow rapidly during the next three years, driven by several key factors.”


“For more than a decade, price optimization has been embraced by innovative B2B company leaders,” said Zilliant CEO Greg Peters. “The technology is quickly gaining momentum as an important tool for companies to deliver substantial business benefits which, we feel, is substantiated in this report.”


In terms of market recommendations, the report states that, “PO&M software has been observed to deliver a rapid return on investment when well implemented and enthusiastically adopted.”


The Gartner report referenced in this press release is: “Market Guide for B2B Price Optimization and Management Software” (15 March, 2018) by Mark Lewis.


Gartner Disclaimer

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.


About Zilliant

Zilliant’s solutions help B2B companies solve a wide range of pricing and sales challenges, allowing them to gain more strategic control of their business performance using an innovative blend of data science and software solutions. Our innovative cloud native platform and applications, paired with an outcome-focused dedication to customer success, gives company leaders the confidence and know-how to remain competitive now and in the future. Learn more about how Zilliant helps companies reimagine pricing and sales at