Generate omni-channel campaigns through product, pricing, rebate and sales guided actions. Campaign Manager helps B2B companies close the strategy to execution gap.
Direct the actions you want sales to take. Scope and publish customer-specific actions from any Zilliant application, including Sales IQ, Price IQ, Price Manager, Cart IQ, SmartApps or upload user-defined custom actions.
It can be hard to translate corporate strategy into tangible actions for the sales team or personalized offers for customers. Campaign Manager enables you to scope, filter and prioritize customer-specific actions based on your strategy and potential business impact. With the push of a button, you can deliver prioritized actions into any business system.
Contrasted with stagnant reports and spreadsheets, Campaign Manager has a closed-loop tracking mechanism to measure incremental sales resulting from campaign actions as well as sales rep behavior with respect to whether they are pursuing, dismissing and winning business based on customer insights.
Rebates can be a powerful tool to drive additional sales when actively managed. Create campaigns to notify sales users of accounts close to meeting rebate targets and increase revenue.
Learn how Campaign Manager can translate commercial strategies to tangible actions and financial improvement.