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Apr 5, 2017
by Austin Inno Founding Staff Writer Brent Wistrom

This article first appeared on Austin Inno.

 

New York finance giant Goldman Sachs has invested $30 million into Zilliant, an Austin-based software company.

 

The new money comes from Private Capital Investing Group, a branch of Goldman Sachs’ focused on investing in growth and mid-market companies. Zilliant, which makes predictive sales guidance and business optimization software, says the new money will help it expand its global reach in several business sectors.

 

“The company’s differentiated approach to SaaS-based, AI-enabled analytics, as well as their growth trajectory and strategic management team, position them to deliver significant value to the B2B industry,” Holger Staude, vice president at PCI, said in a news release.

 

Zilliant was founded in 1999 by Peter Zandan. Zandan led the company as CEO until 2003 when Greg Peters, who led Vignette through an IPO, was appointed as CEO. The company has had a string of high-profile investments.

Zilliant’s initial investors included Austin Ventures, Trellis Partners and Deutsche Bank AG’s venture capital arm, ABS Ventures. In 2003, JP Morgan Partners led a $14.5 million round. In 2005, Cardinal Venture Capital led a $12 million round. And in 2010, SMH Private Equity Group, ABS Ventures, Austin Ventures and Trellis Partners led a $12 million round.

 

The new funding comes a couple months after Zilliant hired former Drillinginfo CMO Maria Carballosa as its new CMO.

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