Generate omni-channel campaigns through product, pricing, rebate and sales guided actions. Campaign Manager helps B2B companies close the strategy to execution gap.
Direct the actions you want sales to take and personalize product recommendations for customers. Scope and publish customer-specific actions from any Zilliant application, including Sales IQ, Price IQ, Price Manager, Cart IQ, SmartApps or upload user-defined custom actions.
It can be hard to operationalize commercial strategies into tangible actions for the sales team or personalized offers for customers. Campaign Manager enables you to scope, filter and prioritize customer-specific actions based on your strategy and potential business impact. With the push of a button, you can deliver prioritized actions into any commercial execution system, directly to sales reps and customers, or through marketing campaigns.
Contrasted with stagnant reports and spreadsheets, Campaign Manager has a closed-loop tracking mechanism to measure incremental revenue resulting from campaign actions as well as sales rep behavior and adoption of the actions.
Rebates can be a powerful tool to drive additional revenue when actively managed. Create campaigns to notify sales reps of accounts close to meeting rebate targets and increase revenue.
Learn how Campaign Manager can operationalize commercial strategies to deliver profitable growth.