B2B Reimagined is a monthly podcast with a rotating host of experts. Each of whom brings decades of experience using data science to address industry-vertical specific challenges that give the critical strategic control over pricing and sales that today’s B2B companies simply must have.GET PODCAST UPDATES
Back for the second time, Zilliant Business Solutions Consultant Vishal Asatkar joins us to share his eye-opening insights into the world of food service distribution. When we last had Vishal on, he focused on the challenges facing food manufacturers in the middle of a pandemic. Now he sheds light on the turbulent distribution side of the equation as the pandemic recedes and demand spikes back to pre-COVID levels.
Listen as Vishal and Lindsay Duran take you behind-the-scenes of a rapidly changing industry: from ride-alongs with district sales representatives to eCommerce pricing decisions that are becoming ever more prevalent. Find out how the important relationships between sales reps and operators are evolving and how highly complex pricing and sales strategies can be executed more quickly and accurately.
The biggest thing I see as a shift is how do you offer up a price on your eCommerce channel, that when somebody is comparison shopping or looking at that price, it's competitive, relevant and makes sense to that operator or that person?